Our mission is to serve conventional fast food items catered towards vegetarians/vegans.

One of the largest concerns a vegetarian/vegan may have is consuming enough protein throughout the day. Being a vegetarian myself, eggs are my go-to source of protein. Breakfast is my absolute most favorite meal of the day... So why not have breakfast all day! Good Egg does just that, as well as keeping our source of food ethical and organic.

Logo Variations

Primary Logo: Should be used most often and in a horizontal format. The background should always be a solid color.

Secondary Logo: Should be used a fair amount and in a vertical format. The background should always be a solid color.

Tertiary Logo: Should be used a limited amount and in a horizontal format. The background should always be a solid color.

Secondary Version: Should be used only over complex a background and in a horizontal format. Awlays keep white.

Secondary Version: Should be used only over complex a background and in a vertical format. Always keep white.

Icon

Primary Icon: Should be used only in small spaces as an icon. The background should always be a solid color

Secondary Icon: Should be used only in small spaces as an icon. Should be only used only over a complex background. Always keep white.

Logo Padding

Logo padding should always be used. Never overlap into the padding. Padding is based on the diameter of the inner circles of the logo. This is also applied to secondary versions of the logo.

More Rules

Do not stretch/warp

Do not change opacity

Do not fill with any color other than white

Color and Text

Additional Design Assets

Mascot: Use towards the bottom of any design

Lines: Use as background

Diamonds: Use near logo

Rounded Corners: Use when organizing information

Plant Meat Design: Use as additional background when emphasizing plant meat options

In-Person Touchpoints

Signs

Menu

Packaging

Uniform

Gift Card

Billboard

Intagram Page

Website